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30/01/2012 -
Online retail looks poised for continued growth in 2012, as consumers view ecommerce as a cost-efficient and convenient method for shopping. According to a report released this week by Research and Markets, online retail transactions are expected to proliferate in 2012.Specifically, the report, which utilizes Javelin research as well, also found that the U.S. online retail transaction market continued to grow in 2011, reaching a value of $309 billion on the year, up from $266 billion in 2010. This uptick proceeded despite global economic uncertainty and the threat of another market downturn, the latter of which appears to have subsided.
The popularity of ecommerce has prompted many experts to fear the demise or contraction of the traditional brick-and-mortar retail market. But according to James Smerdon, director of retail and strategic planning for Colliers International, that won't happen.
"Development and store expansion is still going on despite losses to online," Smerdon told the Montreal Gazette. "What that tells me is that the stores that are expanding have online presence, and they are capitalizing on online sales as well as brick-and-mortar. It also tells me that those who don't have that are still growing despite it."
