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Industry News

Regulations, market conditions to drive credit card use in coming years

By Alexander Galasso

28/11/2011 - Retailers can expect to see a shift toward credit card use among their customers, as changing market conditions and new regulations have prompted many consumers to take on more debt.

Largely in response to the Durbin Amendment, which places a cap on debit card interchange fees, the total payments volume for online credit card use by U.S. consumers will climb 63 percent over the next five years, according to a report by Javelin Research. Over the same period, the TPV for debit cards is expected to increase by only 2 percent.

"After several years of declining use, credit cards are poised for resurgence," said Beth Robertson, director of payments research at Javelin. "Despite the nation's very rocky economic recovery, consumers appear to have halted their belt-tightening and bank incentives to use credit cards rather than debit are gaining appeal."

Earlier this month, First Data reported that credit-based transactions climbed by 9.3 percent in October, compared to 6.3 percent on signature debit and 7.4 percent on PIN debit. Merchants may want to implement enhanced credit card processing strategies to meet demand.

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