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Industry News

With POS terminal technology, retailers should ask the audience

By Pivotal Payments

09/10/2009 - As the web 2.0 revolution has demonstrated the power and importance of communication and collaboration, many businesses are turning to "crowdsourcing" to solve some of their most challenging problems.

This technique can be helpful in everything from store layout to payment processing. Often in the form of innovation contests, crowdsourcing relies on the ideas and perspectives of many people - from employees to customers - to guide business decisions and solve problems.

Crowdsourcing can be a valuable strategy for payment processing, as businesses in customer-facing sectors such as retail search for ways to make their store experience faster, more efficient, and more pleasant for customers.

To accomplish this, retailers should consider soliciting ideas about the layout of their point-of-sale (POS) technology in order to improve the checkout experience, advised payment processing resource StorefrontBacktalk.com.

Companies interested in crowdsourcing strategies for payment processing should solicit feedback from their employees about their daily experience with the POS terminals, to determine which buttons are used most frequently and should therefore be displayed in a prominent location.

As self-checkout POS terminals become increasingly more popular, as evidenced by recent studies, fast and intuitive POS technology will become even more important for retailers looking to increase their customer satisfaction.ADNFCR-2514-ID-19403030-ADNFCR

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